Health Insurance: When describing value, use the word "Affordable" in the ad title, and avoid the word "Savings". For each sub-vertical, different variables (one or two word phrases) which appeared in at least 10 ads from five different advertisers...
Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed App] – Search Engine LandThe app was accidentally released early, no word on when/if it will actually be available again.
No Google Glass competitor is imminent from Baidu, though apparently all the tech news sites didn't get the word. EMarketer predicts Google will remain the leader in display ad revenues in 2013 with $3.11 billion in 2013, followed by Facebook...
WriteMonkey is a word processor with a totally stripped back user experience that can help with longer consultancy documents or blog posts. Most SEO professionals will spend time in Microsoft Office. If you’re at work, you know there are things...
How can the power of the written word impact your social media editorial calendar? The Power of the Written Word and Social Media Reporting on the spot news via social media is one way to get the word out.
Description: Keyword creation tools help advertisers enter one keyword or keyword phrase, which then generates a larger list of additional word searches or queries that you can use in an online marketing campaign.
It's interesting that Morgan Freeman made number 8 on the people list, as the "Morgan Freeman is Dead" hoax hit the web again this year - which just shows the power of online word of mouth. Microsoft Surface
Google has since become synonymous with the word "search" and as most of us know, is often used in place of the word. With the Microsoft/Yahoo alliance also came the affect that Yahoo's paid search platform would be used to power both Yahoo and...
Word related.or not. Previously, I spent 5 years at Microsoft in a variety of roles all centered around digital marketing including search, social and community. I spent time at Microsoft Advertising, and a brief stint at both office products.
Personally and as a parent I have a word of advice for Bing … it's easy enough to get access to the stuff – you might want to address that. If we consider Microsoft's reach onto the desktop and through the Xbox console, they have access to a large...
Microsoft wanted to show young women that its Bing search engine is worth checking out, so when it threw down the gauntlet last week encouraging people to test its search engine against Google's, it worked with HerCampus.com to get the word out to...
If you notice lots of angry customer reviews on Angie’s List, you might suspect that poor service is negatively affecting sales by discouraging repeat business and word of mouth. Software services like WordStream provide a dashboard and interface...
Even before you finish typing the word, you’ll start seeing a list of suggestions. Microsoft Ad Intelligence For a really different and insightful keyword research experience, download the free Microsoft Ad Intelligence tool.
Most text editing programs like Word will default to these system shortcuts, it can change depending on the program. Below is Microsoft or Windows specific.ctrl and c – Copy ctrl and x – Cut ctrl and v – Paste ctrl and z – Undo ctrl and shift and z...
On occasion, clients want you to put all changes into AdWords Editor sharing files (AES – similar to Microsoft Word Track Changes) for approval. Those of us who have been doing PPC for a long time have learned a lot and have a lot to share.
In other words, trim six-word headings to three or four, and trim five bullets to two or three. Every single word should add value or get cut. Minimum target area suggestions: Microsoft: 38x38 pixels (0.25"), Apple: 44x44 pixels (0.30")
Testing these two almost identical PPC ads revealed a 308 percent increase in CPI (Conversions-Per-Impression) when the word “Personalized” was swapped out for “You-nique. The result, and I quote: “0.049 percent CTR vs.percent CTR in favor of the...
Thus, it's just a dictionary look up definition of the word “rush” as a noun. Also it delivers first known use in English, word origin, frequency in history (shown in a linear scale). It has the ability to search and scan barcodes, Microsoft Tag...
Studies have shown the spam sweet spot to be in the 750-1,500 word region. It wouldn't hurt to keep a tinfoil hat handy as well… Look no further than this Microsoft patent that talks about spying on SEO forums.
When word leaked that Zuckerberg largely brokered and negotiated the deal without input from the company's broad of directors, analysts expressed concern about the company's management structure. The company later made a second strategic...
