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  1. SearchDay | When to Run Away from an SEO Company

    When to Run Away from an SEO Company SEW EXPERTS: SEM CROSSFIRE There are some tactics that should raise a red flag if your SEO company tries to sell them to you. SEW EXPERTS: INTERNATIONAL SEM Search activity at Yandex grew by 94 percent this...

  2. SearchDay | Battling Click Fraud

    Battling Click Fraud is Important for All Involved SEW EXPERTS: SEM CROSSFIRE Every pay-per-click advertiser sees the presence of click fraud, as does every search engine. Live Search Launches Firefox Search Suggestion Add-On Posted by Nathania...

  3. SearchDay | Revisiting 2008 Search Predictions

    SES Chicago 2008 Recap SEM CROSSFIRE Launch, analyze, refine analysis techniques, adjust and repeat. SEO Site Structure 101, Part 1 SEM 101 When you search, you're actually searching a database of information that has been collected and stored by...

  4. SearchDay | How to Communicate SEO Value

    Selling SEO During an Economic Downturn SEM CROSSFIRE In a down economy, business development for SEO becomes increasingly important. Live Search Adds Shopping and Flight Instant Answers Posted by Nathania Johnson Nov 24, 2008 Microsoft's Live...

  5. SearchDay | Selling SEO During an Economic Downturn

    Selling SEO During an Economic Downturn SEM CROSSFIRE In a down economy, business development for SEO becomes increasingly important. Confirmed: Yahoo's Sean Suchter Heads to Microsoft Posted by Nathania Johnson Nov 21, 2008 Microsoft has...

  6. SearchDay | Measuring a Text Ad's Effectiveness

    Google's New Tools for Site Link Strengthening SEM CROSSFIRE Google recently turned its focus on helping webmasters to address 404 error pages, which don't pass link authority and negatively impact the user experience.