Yandex, Russia's top search engine and contextual advertising company, plans to raise $1 billion with an initial public offering (IPO) on NASDAQ in either June or July of this year. Teach your old docs new tricks with Google Cloud Connect for...
Contextual targeting just got easier for your display campaigns - Inside AdWords Microsoft launches free Web publishing tools WebMatrix - The Seattle Times Microsoft Seeks to Strengthen Agency Ties - ClickZ
Facts and Trends about Contextual Advertising - Search Engine Journal Facebook and Microsoft in Talks About Deepening Search Ties - All Things Digital Unnamed sources say Facebook and Microsoft are working on a deal that would significantly expand...
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adCenter Makes Website Exclusion and Site Performance Reports Available for Content Ads Posted by Nathania Johnson May 26, 2009 Earlier this week, Microsoft's adCenter launched a contextual ad network, Content Ads.
Microsoft, hakia Launch Contextual Ad Networks Posted by Nathania Johnson May 21, 2009 Two new contextual ad networks are available for online publishers and advertisers. Meanwhile, semantic search engine hakia has also launched their contextual ad...
Since then, great progress has been made in the capabilities of the search engines' offerings, and in my understanding of best practices in contextual advertising. The Content Networks of the big three PPC services (Google, Yahoo and Microsoft...
It’s a big challenge for contextual and behavioural . Live Search Flags Questionable Sites Posted by Nathania Johnson Dec 3, 2008 Microsoft's Live Search is now flagging sites which they deem questionable in terms of malware.
Placement-Targeted Campaigns: Taming the Beast» CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsHaving trouble with Google AdWords placement-targeted campaigns? Microsoft Puts New Yahoo Deal on TablePosted by...
CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsTime is money, and these two tips will free up many moneymaking hours for you. See how Google has created a tool that will increase ad revenue for itself, but for...
Split Those Ad Groups» CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsContent Advertising strategy put to the test: Would your boss be happy if your campaign conversion rates doubled in 30 days?
SEW Experts: Non-Text Contextual Ads: Quality Score and Bidding StrategyRunning banner ad campaigns on Google's content networks requires different thinking than text ad campaigns -- thinking that's surprisingly counter-intuitive.
SEW Experts: Contextual Advertising Best Practices: Banners and Video AdsReady to step out of your contextual advertising comfort zone? Facebook Hires Sandberg to Make Microsoft's $240 Million Investment Pay OffIn the strange bedfellows game in...
SEW Experts: Contextual Advertising Best Practices: Banners and Video AdsReady to step out of your contextual advertising comfort zone? Microsoft Tracking Search and Browsing Behavior to Find Authoritative Pages, SEO by the Sea
SEW Experts: Google AdWords Contextual Advertising Mystery SolvedReaders have tried running placement-targeted campaigns, and found many AdSense publisher sites don't seem to be available to them. The Google Killer - ComScore Doomsday...
Yahoo brings little to the table in terms of R&D and social media – in fact, would it have been smarter for MSN to bid on another contextual network, mobile ad provider, or social media platform? We've been talking about this at my agency this...
SEW Experts: Inside AdWords and Contextual Advertising: The Tipping PointOnce the ugly stepchild of online ads, contextual advertising has shed its "remnant inventory" reputation. Microsoft adCenter Partnering With WSJDNMicrosoft has announced it...
Microsoft Signs WSJ Digital for Contextual and Search Ads, ClickZ News Microsoft adCenter Partnering With WSJDNMicrosoft has announced it will provide the advertising for the Wall Street Journal Digital Network (WSJDN), which includes Barrons and...
Microsoft Signs WSJ Digital for Contextual and Search Ads, ClickZ News We report the top search marketing news daily at the Search Engine Watch Blog. Dear Google: 2000 Called, It Wants Its Ad Format Back, Read/Write Web
That Google's going to game-change the contextual ad business with banners next year I see the search engines spending more of their R&D money on contextual advertising. I hope (crossing fingers) that Google will lose some of their market share...
Ask to Launch Contextual Ad Network Microsoft acquired aQuantive, Yahoo acquired Right Media, and AOL went on an ad technology buying binge. Microsoft adCenter Adds Immediate Editorial Updates, Daily Spend Limits