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Microsoft Search Paid Advertising

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  1. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    More than 600 senior marketers, 42 speakers, and search and social titans from Google, Google+, Microsoft, Bing, Facebook, Salesforce, and Gap came together last week at the BrightEdge Share13 conference.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  3. 3 Hot Bing Ads Features for 2013 from a Certified Search Nerd

    In my role at Microsoft, I get to spend a lot of time helping create and optimize paid search strategies for the largest SEM advertisers to the smallest businesses. I sit down with customers to understand their business and help them better use...

  4. Is Google Trust Being Scroogled?

    Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled” campaign. Microsoft, Oracle, Nokia, Expedia, Hotwire, Kayak. That said, Goggle’s organic search results, most of its software, and the...

  5. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    Are Microsoft's points valid? Scrolling across the top of scroogled.com are quotes from Google's founders stating how paid ads bias search results and other original “don't be evil” position statements that have been completely reversed by the new...