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  1. Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

    Covario predicts between 18 and 22 percent growth in paid search spend in 2012, with Asia Pacific experiencing up to 35 percent over 2011. Since Google migrated PLAs from the Affiliate Network to AdWords in the fall of 2010, Mark Ballard, Senior...

  2. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    While the global search alliance between Yahoo and Microsoft has completed in the U.S.and Canada, the transition is slowly making its way to Asia. In Asia Pacific, Australia and New Zealand has undergone the Yahoo Microsoft transition since...

  3. Google Guilty of Defamation; Google/Apple Extend Search Deal & Latest Search News

    How to Increase ROAS by Analysing Path to Conversion Data - ClickZ.asia And it's becoming a trend in Asia Pacific as well. IDC research indicates that Apple will have 21 percent of the mobile advertising market by the end of the year, while Google...