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  1. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    How can Yahoo convert people to use their search over Google or Bing? After Mayer was named CEO of Yahoo, many people speculated that Yahoo could move back into having their own search engine rather than using their current Microsoft search deal.

  2. World IPv6 Launch: What it Means for Content Owners & SEO

    Among the sites participating in the launch are Google, Yahoo, Microsoft’s Bing, Facebook, and many others. Bing’s IPv6 rollout will also be global and geographic targeting precision will increase as adoption by users grows, according to Kevin...

  3. Will Yahoo Torch its Search Deal With Microsoft, Outsource Search to Google?

    Less than a year later, Microsoft and Yahoo struck a 10-year search deal in which Bing would power Yahoo’s organic search results and Yahoo would sell search advertising, with adCenter being the self-service ad platform for both companies.