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  1. Bing Begins Rollout of Secure Search, Say Goodbye to More Keyword Data

    And when checking in your Microsoft account settings, there isn't an option to change your account to only use the secure search when logged in nor is there any reference to a secure search at all. I suspect we'll likely see encrypted search first...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Also, anyone wanting to post a comment will need a Google+ account. Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another...

  3. 3 Hot Bing Ads Features for 2013 from a Certified Search Nerd

    And I’ll work hard to translate fun (I really do think this is fun) topics like optimization using quality score, statistical significance, and long-tail account management into plain language. In my role at Microsoft, I get to spend a lot of time...

  4. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    A new technique to account for cookie rejection in Safari browsers, for sites measured via comScore’s Unified Digital Measurement (UDM) methodology. Google sites were followed by Yahoo sites with 55 million unique viewers, Microsoft sites with 53.7...

  5. How to Easily Get More Ad Traffic on Yahoo & Bing

    Impression Share Reporting – New reporting options are now available in the Campaign, Account and Ad Group Performance reports to effectively prioritize optimization efforts to counteract impression share lost to bid, budget, rank and relevance.

  6. Modern Social Bookmarking – Not Your Older Brother’s Social Bookmark of Years Past

    Here's a link to the company’s Pinterest account where you can review its approach and success. Microsoft, a company that has had brand issues in the past, reached out on Reddit and asked for feedback about its IE9 browser back in 2010 and was...

  7. Get Your adCenter Search Marketing Campaign in Shape for 2012

    For example, if you want to insert a keyword exactly as it exists in your account directly into an ad title, text, or display URL, you can use “{keyword}” as a place holder. If you use this kind of dynamic keyword insertion, you run the risk of...