SEO News

Microsoft Account Search Alliance

RSS
  1. Are You Losing Money to Microsoft adCenter's Syndicated Search Partners?

    Recently, I improved an account's ROAS from the mid 60 percent range to the upper 90 percent range just by removing the Search Partners. And another account looks as though it would benefit from having a campaign specifically targeting the Search...

  2. Microsoft adCenter Powers All Paid Search Advertising on Bing / Yahoo Search Alliance in U.S. & Canada

    Advertisers will now be able to reach 163 million searchers in the U.S.and 15 million searchers in Canada via a single account in adCenter. Managing a single account for both Bing and Yahoo! and Microsoft announced that they have completed a major...