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Microsoft Account Adcenter

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  1. How to Easily Get More Ad Traffic on Yahoo & Bing

    Unfortunately, many advertisers report that their spend on adCenter is less than 30 percent of their total search advertising budgets. It’s been proven that the searchers in the adCenter marketplace are likely to spend 26 percent more than the...

  2. Get Your adCenter Search Marketing Campaign in Shape for 2012

    If you haven’t worked in your adCenter account recently, you should check out the redesigned user interface and upgraded adCenter Desktop tool. With the start of the new year, now is the perfect time to dive into Microsoft’s adCenter platform and...

  3. Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

    Bing is also working on an improved infrastructure for search and mentioned in a recent job posting that the engineers responsible for those improvements will go on to work in the adCenter to build real-time ad processing and delivery.

  4. Advanced PPC Optimization Tips for adCenter: Negative Keywords

    While it’s true that Microsoft adCenter doesn’t normally yield as much volume as Google AdWords, there is almost always lots of room for improvement, simply because advertisers don't really understand how adCenter works and use it simply as they...

  5. Search News & Headlines Around the Web - May 13, 2011

    Daily Budget Option Changes are Now Live in Microsoft Advertising adCenter - adCenter Blog Simplified account creation with new My Client Center feature - Inside AdWords Microsoft Close To A Big Search Deal With Baidu, Says Chinese Press - Business...

  6. Inside the adCenter Quality Score -- Or Should We Call It Competitive Score?

    That's a valid question, but your account management focus should shift proportionally as adCenter gains search market share. Let's explore the attributes of the adCenter Quality Score, how these scores affect your performance, and how you can...