A number of data types have specific microformats that increase their visibility in search. Let’s explore from an SEO perspective the 10 issues that are the most important watch items when considering a CMS, as well as address some of the...
Microformats.org hReview Creator I'm a huge fan of schema protocols. I love the discipline of structuring data and showing Google exactly what I want them to index, and exactly how I want it to look. My last article outlined implementing schema...
Enter: semantic mark-up, such as RDFa, microformats, microdata, schema.org.structured data. Tim Berners-Lee first spoke of a Semantic Web at his address at the first World Wide Web Conference in 1994.
Markup and microformats are becoming extremely important to local rankings. Schema.org was created last year to create a common language between major search engines Google, Bing and Yahoo that identifies types of content given to search engines...
Google is also indexing structured data found in the form of schemas and microformats on websites, which it shares with the webmasters in Google Webmaster Tools. The keyness factor can be derived from the context of the terms, terminolgy and text...
Over the past decade microformats have been playing a larger role in how search engines read websites and display information in the SERPs. While this would certainly be easier to implement than any of the existing microformats, I’m still skeptical...
With more and more sites using microformats to mark up their sites and Google’s Knowledge Graph database growing larger, this is a no-brainer, fun way to show off. Have you ever played the game Six Degrees of Kevin Bacon?
For the simple answer, you can link the last link in every breadcrumb link then you can use Google’s Rich Snippet Microformats and MetaData to help Google get it right. The concept of the Knowledge Graph is too complex for the time left in this...
This is accomplished with microformats clarifying your content in the code to the search engines and providing more background coding, such as longitude and latitude. When it comes to search engine marketing, I always think about this hockey saying...
If you’re using structured markup (Microformats, RDFa, Open Graph, Schema.org, etc), this tool will validate your page to ensure that it correctly meets the specifications. Like Google Webmaster Tools (GWT), Bing's Webmaster Tools provides some...
You begin adding microformats to the HTML by first identifying the position you want the information and adding the ItemScope element to specify the HTML block (div) is about an item and you add the Itemtype attribute after it to identify the type...
The common semantic markup formats have been microformats, RDFa and microdata. The recent hype on updates to Google authorship markup reference rel=author and rel=me attributes which are HTML5 microformats.
The year ahead will also bring opportunities in the search space as we clarify and universalize our sites in the Mobile Semantic Web 3.0 with microformats and HTML5, while also being more granular by location and device with paid campaigns such as...
Like with all rich snippets/microformats Google will presumably prefer the ones that are more complete and detailed. The Android Market, Apple iTunes, and CNET were among the earliest sites to began using rich application snippets, which were...
Visibility and CTR for products and items in search can be influenced in part through smart use of microformats. This problem is most acute on enterprise-level websites with hundreds of thousands of unique product SKUs.
Tip: If you use a 1 to 5 rating scale, be sure to leverage hReview microformats for SEO to get rich snippet displays of reviews in search results. SMO can be applied to blogging, microblogging (social status updates), product pages, email, and more.
In a recent interview, Matt Cutts indicated that authors content publishers should start using the rel="author" attribute over the new schema.org and other and microformats that exist. Hot off the heels of their rich snippets announcement for...
Google re-assures Webmasters that if you have already added microformats or RDFa tags, your site will still appear in SERPs with rich snippets. In a joint move, Google, Bing and Yahoo! have announced they will work together in a combined effort to...
On top of this, although this is still quite small and almost marginal in the SEO world, I'm a big believer in the semantic web and I think that 2011 could be the year where microformats will start becoming an essential tool for reaching the...
Microformats, microdata, or RDFa code: Events, reviews, people, and more can be tagged to appear as part of a search listing. It's not enough to rank highly if you can't convince people to click. A number of methods to improve your listing are...