SEO News


  1. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    Google currently supports microdata, microformats and rdf-a. Markup and microformats are also becoming extremely important to local rankings. Over the last 12 months we have witnessed a content marketing explosion and a rapid evolution in search...

  2. Six Degrees of Kevin Bacon Comes to Google: Search for Any Actor’s ‘Bacon Number’

    With more and more sites using microformats to mark up their sites and Google’s Knowledge Graph database growing larger, this is a no-brainer, fun way to show off. Have you ever played the game Six Degrees of Kevin Bacon?

  3. Getting to Where Search is Going to Be, Not Where It Has Been

    This is accomplished with microformats clarifying your content in the code to the search engines and providing more background coding, such as longitude and latitude. When it comes to search engine marketing, I always think about this hockey saying...

  4. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Tip: If you use a 1 to 5 rating scale, be sure to leverage hReview microformats for SEO to get rich snippet displays of reviews in search results. SMO can be applied to blogging, microblogging (social status updates), product pages, email, and more.