Clarity Trumps Persuasion This might upset some sales copywriters, but persuasion isn’t what always works the best. While making micro site changes can improve conversion you shouldn’t ignore macro issues.
The Lazysphere and the Decline of Deep Blogging, Micro Persuasion Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from...
With an overall score of 69, we came in just behind Micro Persuasion, also with 69, and Seth Godin, with 70 points. Allow me to toot our horn for a moment. Search Engine Watch has been ranked #3 in the AdAge Power 150, a ranking of the top English...
The other panelists included: Betsy Book, the director of product management at Makena Technologies, creators of the virtual world There; Ed Keller, CEO of the Keller Fay Group, and co-author of The Influentials: One American in Ten Tells the...
Micro Persuasion ranks #66. A tip of the hat to Ed Kohler over at Technology Evangelist for spotting that Technorati has a new way to rank blogs. Before last Friday, Technorati's ranking was by the number of inbound links.
Live Twitter Search Engine Opens, Micro Persuasion From the SEW blog: Organic Search Google Provides Webmasters with More Linking DataGoogle has enhanced the reporting capabilities in its Webmaster Tools to show full phrases being used in anchor...
Blogger declares page view stats are dead - Steve Rubel, a senior VP in Edelman's Me2Revolution practice as well as the author of the popular Micro Persuasion blog, also writes a column for Advertising Age.
Micro Persuasion believes that suppliers should start thinking small, as marketers focus on the "influence circles within the niches that matter to them. When discussing site traffic, you always hear about Unique Visitors or Page Views.
Blogger declares page view stats are dead - Steve Rubel, a senior VP in Edelman's Me2Revolution practice as well as the author of the popular Micro Persuasion blog, also writes a column for Advertising Age.
Steve Rubel, a senior VP in Edelman's Me2Revolution practice as well as the author of the popular Micro Persuasion blog, also writes a column for Advertising Age. In his latest column, The Dying Page-View Metric, he says page view stats have served...
Digg Issues Cease and Desist to Diggdot.us, Micro Persuasion The Search Marketer's Guide to Digg, where he explains the difference between the Digg.com editorial process and search engines editorial process.
Digg Issues Cease and Desist to Diggdot.us, Micro Persuasion Engine Watch Blog, along with other items we've spotted but not blogged separately. Note that the recap of our stories and headlines around the web are longer than normal due to us...
Persuasion Pew: 12% Have Listened to a Podcast, But Only 1% Download Daily, Micro Engine Watch Blog, along with other items we've spotted but not blogged separately: From The SEW Blog. Thanksgiving Programming Note
Fake News Story Games Thousands of Digg Users, Micro Persuasion That's changed in a big way with the advent of Google's News Archive search.Researchers and info pros know that everything is not available for free on the web, although sometimes it...
Study Finds Google Favors Wikipedia, Micro Persuasion LonelyGirl, the Mentos guys from Maine, the Evolution of Dance dude and countless other 'normal' people have found fame for themselves on the Internet with the advent of user generated video and...
Study Finds Google Favors Wikipedia, Micro Persuasion Engine Watch Blog, along with other items we've spotted but not blogged separately: From The SEW Blog. Merge Historical Maps With Current World In Google Earth
Digg Beats Google News on the Rumsfeld Story, Micro Persuasion Engine Watch Blog, along with other items we've spotted but not blogged separately: From The SEW Blog. More on Google OneBox Results Today's SearchDay article, A Closer Look at Google...
Teen Content Dominates Google, Micro Persuasion Drill into Digg with DuggTrends, Micro Persuasion Micro Persuasion Danny's On Vacation After I post the daily search headlines next, I'm officially on vacation for the next two weeks.
Meanwhile, CBS Puts News on the Map Inside Google Earth from Micro Persuasion covers how CBS has a special feed (background here) that will plot CBS News stories within Google Earth. Below, a recap of stories posted today to the Search
CBS Puts News on the Map Inside Google Earth from Micro Persuasion covers how CBS has a special feed background here) that will plot CBS News stories within Google Earth. Yahoo adds CBS news to video lineup from the Associated Press covers how...
