Recently, Ryan Nugent, an audience development strategist at YouTube, announced the launch of the second version of the YouTube Creator Playbook, which compiles important tips, best practices, and strategies to build greater audiences on YouTube.
We'll use the YouTube Creator Playbook in these posts as you can't get much better info than when it comes straight from the horse's mouth, so to speak. Metadata is one of the bigger topics in the playbook; overall video optimization seems to be...
Although some of the information in the 70-page YouTube Creator Playbook has appeared at various times in The Official YouTube Blog or been presented at YouTube Meetups and Gatherings, other tips are brand new.
