As the United States debates government use of consumer metadata, a recent Boston Globe post by Farah Stockman illuminates how data can be used to make predictions, citing a joke that the FBI investigates pizza places because "People in hiding...
Other than cross-linking with the app store and using specific metadata attributes, optimizing the content on the page that the app lives on is no different from optimizing content on any other page on your website.
The social networks all use metadata to pull in a preview of your content. What do Facebook, Google+, and LinkedIn all have in common? Often, we see content creation as a piecemeal endeavor – write a blog post, make an infographic, develop a white...
Channel Metadata Since the feed is becoming a bigger part of the YouTube experience in the new design, having compelling metadata is incredibly important. Video Metadata Design and Branding: Decide if you wish to develop a new channel avatar...
More information on the results will also be displayed, including metadata, the page hosting the image, its size, and domain name. Google will be rolling out an overhaul to its image search function. The revamped image search will provide a more...
For the simple answer, you can link the last link in every breadcrumb link then you can use Google’s Rich Snippet Microformats and MetaData to help Google get it right. All of these SUX changes lead us towards the largest one of all, the Google...
Baidu loves metadata, while Google virtually ignores it these days. Consumers are no longer passive recipients of direct marketing messages (if they ever were). Many people are becoming increasingly resistant to traditional "outbound" marketing...
How will websites react when not only metadata, but complete fact sets, are pulled from their pages and displayed on the Google results page, making click-throughs to the actual results redundant? The initial release is gradually rolling out to U.S.
Video SEO: Video Metadata Optimization Just add meta tags and your website will magically rise to the top, right? Wrong. Meta tags are one piece in a large algorithmic puzzle that major search engines look at when deciding which results are...
The domain is a typical WordPress blog with beginner basic optimizations and full metadata descriptions and tags. Most local search professionals will tell you that citations and site relevance to the target geo are the keys to ranking in local...
Optimize videos with multi-lingual metadata and annotations. I had been given an advanced copy a week earlier, which gave me time to analyze the latest version of the Creator Playbook in time to present my findings at one of the Express Clinics at...
The new version scans the page for metadata about a location, automatically connecting the button to the appropriate foursquare profile. Along with the "Save" button, foursquare is introducing a bookmarking tool that lets users "Save" any page on...
I took what I knew from the SEO and PPC campaigns and to a lesser extent the site search data and applied it to the metadata for the YouTube videos. Today we'll look at the role of metadata in optimizing video for YouTube based upon my experience...
Camera metadata including time stamps and latitude/longitude of picture location, as well as tags from photos - even if you’ve untagged yourself. A group of Austrian students called Europe v. Facebook recently got their hands on their complete...
This sitemap format, described in this official help page, allows publishers to specify additional details (genre, geo-location, the name of the publication, etc.provide rich metadata that makes the News results entry more enticing to users, and...
And Betty, who specializes in Southern homestyle cooking on the YouTube channel known as "bettyskitchen," shared her “Tips for Partners: Betty’s recipe for metadata” last year in “Using Metadata in YouTube Videos.
Here's what Betty from bettyskitchen says about how she uses metadata to increase her discoverability, choose her tags wisely, and come up with the perfect title: Please help by sharing your ideas on the ways to qualify as a YouTube partner.
Titles, tags and rich descriptions (all categorized as metadata) will help your discoverability and increase CPMs. But an even bigger change to YouTube search results has slipped under the radar despite the fact that YouTube is the second largest...
Google blocks Windows phones from YouTube's metadata. Microsoft today filed a formal complaint in Brussels accusing Google of curating a monopoly of the search market and unfairly promoting their own products.
Optimizing for how audiences watch online: Next New Networks increases subscribers, search results, and related videos by focusing on great packaging in terms of branding, metadata, and thumbnails to stand out in search and related video results...