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  1. Search Engine Marketing Checklist for Hotel Marketers

    Also identify the top 100 pages in terms of highest organic search impressions from Google Webmaster Tools reports Review and improve the page title tag, H1 tag, and the META description content of the top 100 pages in terms of highest Google and...

  2. Dealing With Onsite Duplicate Content Issues

    The canonical tag is found in the header of a Web page.Use Meta Tags: Use meta tags to tell search engines which pages you do not want to index. Use a "rel=canonical" Tag: Using a "rel=canonical" tag tells search engines which version of the page...

  3. The Evolution of SERPs and User Behaviors

    Action words at the beginning of your title tag Long, descriptive title tags and meta descriptions were advantageous because people wanted to know as much as possible about what they’d find before they committed to clicking.

  4. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    In fact, he said, you might not even see a keyword in a Title tag today, yet the page is still being served for a query. If you want others to know how much traffic you send, implement meta referrer Up first was Jordan Kasteler (@JordanKasteler) of...

  5. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    To entirely prevent a page's contents from being listed in the Google web index even if other sites link to it, use a noindex meta tag or x-robots-tag. As long as Googlebot fetches the page, it will see the noindex meta tag and prevent that page...