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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  2. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    Then you can gather data en masse, like header response codes, title tags, metadata, file size, canonical data, meta robots directives, etc. In addition to manually analyzing those URLs, crawl them with a tool like Screaming Frog.

  3. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Title Tags/Meta Data Also make sure each has a meta description. Did you write proper meta descriptions, but they aren’t being used? On a site with fewer than 500 URLs, you can use Screaming Frog SEO Spider Tool for free to find bad URLs.

  4. Top Google Website Optimization Resources

    Google helps you to improve the user experience and performance by reporting duplicate meta descriptions, missing title tags, and non-indexable content among other things. Talk about an awesome and free tool to help with conversion rate...

  5. SEO Diagnostics: Urgent & Preventive Care

    Meta noindex (follow, nofollow): Nice way to exclude content from searches Nofollow (link attribute): Works best as a link-level tool You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance...