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  1. A Recipe for a Tasty Semantic Search & SEO Salad

    Stop trying to just salt your content and meta data with keywords, thinking that's all you need to get to the top of the search results. It ties your article to other data, broadening the possibilities of matching your content with search terms...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Optimize meta descriptions (e.g. If you're still unfamiliar with structured data, get yourself up to speed. Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema...

  3. SEO Basics: 8 Essentials When Optimizing Your Site

    Focus on Your Meta Data Too Your meta description should be unique and also speak to that specific page. Your content on your site should have title tags and meta descriptions. Meta keywords are pretty much ignored by search engines nowadays, but...