SEO News

Merchant Shopping Sites

  1. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    So for example, if a user were searching for a “dorm refrigerator” and typed in “dor”, the autosuggest may come up with a result that the merchant doesn’t want shown. With SNAP, ecommerce sites can boost or bury products with a couple clicks...

  2. 4 Google Changes and How Online Merchants Can Adapt

    Google Shopping may make a lot of changes, but if you're an online merchant that's looking to profit, Google is the largest revenue and traffic generating shopping channel. Encourage customer reviews through sites like Ekomi and via Comparison...

  3. BloomReach Helps Retailers Deliver Personalized Content to Mobile Shoppers

    When BloomReach detects that the intent and behavior on a single merchant's web and mobile sites are significantly similar, the system observes and correlates the anonymous users to determine if its the same person," according to Joelle Kaufman...

  4. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    In this video, Rick outlines the importance of making data feed changes, such as creating feed labels, and avoiding Google Merchant center errors. It depends on the merchant, but for the most part using labels is a huge advantage.

  5. Matt Cutts: Merchant Quality to Affect Google Search Rankings

    Features that will help you determine if a website is a true merchant include: a “view your shopping cart” link that stays on the same site.a shopping cart that updates when you add items to it.a return policy with a physical address.a shipping...

  6. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    A merchant's product can be included for as little as one cent. While merchants can pay fees for inclusion on our third party shopping sites, and subsequently may appear in Bing Shopping through partnerships we have, we do not rank merchants higher...

  7. Google Pushes Freshness With AdWords Seller Ratings Extension Change

    You don't need to have a Google Merchant Center account for your ads to be eligible for seller ratings. Google Shopping seller ratings consist of an aggregate ratings score with snippets of customer reviews from third-party sites and Google Wallet.

  8. Search, Social Media & the Offline Purchase

    AdWords seller rating extensions: Managed from your Google Merchant Center account, you can show searchers your pristine record right in the search results. These sites are a magnet for high volumes of consumer-oriented search queries.