SEO News

Merchant Google Center

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  1. New Google Shopping Overview & 4 New Tools

    The products tab displays all of your product information from the Google Merchant Center. Currently with Google Shopping, product information is accessible through the Google Merchant Center, which is not always accessible for all advertisers and...

  2. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    Shifting more attention toward optimizing the mobile experience — mobile-friendly landing pages, integrating Google Merchant Center’s local availability and local storefront features — will be key to maximizing smartphone PLA performance.

  3. Why Google Will Reject, Block, or Flag Your Data Feed

    View your Google errors and suggested optimization's by clicking on Data Quality Details under Data quality in the Google Merchant Center Dashboard: You can see overall data feed information in AdWords, but your Google Merchant Login has a more in...

  4. Google Display Network Remarketing: Convert The Prodigal Shopper

    Google Display Network Remarketing is a free remarketing program which integrates with AdWords, Google Analytics, and the Google Merchant Center to serve product or product page display ads to shoppers based on site pages they visit.

  5. How to Transform Text Ads Into Product Listing Ads Using Google Spreadsheets

    Google Spreadsheets is a simple spreadsheet that's well integrated into the Merchant Center. When you create a merchant center account you don't need to provide a feed that you upload daily, you are instead given the option to create a Google...

  6. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Address Errors in Google Merchant Center In this video, Rick outlines the importance of making data feed changes, such as creating feed labels, and avoiding Google Merchant center errors. The next reason is errors in the Google Merchant Center login.

  7. Google Product Listing Ad Search Clicks Up 210%, PLA Budgets Grow 600% [Study]

    Keep Your Merchant Center Feed Fresh: Don’t set it and forget it. With Google’s transition to a paid shopping model, advertisers responded in Q4 by ramping up their budgets for product listing ads. Some retailers allocated up to 30 percent of their...