The new Yahoo Local Maps beta also features larger maps with more "wow" factors, according to Paul Levine, general manager, Yahoo Local. Drop-down menus automatically keep track of your previous locations, and if you have a Yahoo address book, your...
It's part of our ongoing effort to bring content into the product, both in terms of number of listings, but perhaps more importantly to expand the depth of content," said Paul Levine, General Manager, Yahoo Local.
Local content represents a $100 billion offline market," said Paul Levine, General Manager, Yahoo Local. Of that, the yellow pages market represents $14 billion in annual revenue, all of which is addressable by search, Levine believes.
We've taken Yahoo Maps and on top of that have layered across it 55 categories that we've pulled from Yahoo and different data sources," said Paul Levine, general manager of Yahoo's local services. It's not just the commercial side -- we've also...