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  1. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    They also often come with a price tag that many small to medium sized businesses can’t afford. For small to medium sized business owners, audit findings can help you focus on the core problems impacting your site, versus spinning your wheels.

  2. VeryPink Uses YouTube TrueView In-Search Ads to Reach Knitters for 3 Cents a View

    Video is the ideal medium for knitting lessons, especially for visual learners who can replay the content as often as they need to,” Perry said. But the immediacy of YouTube video, the constantly refreshed content and clear messaging is what keeps...

  3. Smaller-Screen Creative: Why Smartphones & Tablets Aren't Created Equal

    Though advertiser adoption of mobile-specific campaigns for either smartphone or tablet devices has been slower than user growth, consumers insatiable desire for the next best mobile gadget is forcing big brands, SMBs, and their agencies to not...