The rel=author tag is particularly powerful if you're in a business where your personal brand is as important as your organization’s brand, such as law, medicine, real estate, and consulting. Google authorship has made it easier for small- and...
While it's possible that one person may have general knowledge about all the essential SEO and content marketing tasks, in the field of medicine there are general practitioners, but specialists are most trusted for their advice.
Marketing is becoming like medicine: few generalists, a lot of specialists. Does it seem to you that online and inbound marketing is moving rather quickly – like nearly light speed? Let’s drift back in time in just one area – social media.
The first lesson is that it seems laughter isn't only the best medicine, but also the best way to get someone to share your content, with hilarity easily the most likely emotion to trigger sharing activity.
For example search [~health "guest post"] and you'll see medicine, nutrition, and fitness opportunities. Have you ever used the tilde operator in your link prospecting? For beginning link prospectors, the tilde (~) is the "synonym" operator.
For service businesses such as law, consulting, or medicine, paid search advertising is often one of the most effective ways of increasing lead flow. Ripe opportunities consistently occur in these regionally based service industries (mostly because...
Finally, he recommended, withhold your own data and give them a taste of their own medicine. Mike Essex hopes to spur SEOs into action with recommendations for protesting eight issues outlined in his video What Every SEO Has to Fight For in 2012.
He left him home in 1660 to study medicine in Italy, where he became involved with a body of researchers following Galileo’s mathematical approach to science. A new Google Doodle today honors the 374th birthday of the Danish anatomist Nicolas Steno...
Would you be comfortable giving medicine prescribed by this site to your kids? This time last year, search industry eyes focussed on the general quality of search results eventually causing a storm of protest from all parts of the web regarding...
She championed the use of radium in medicine and helped to develop portable x-ray units for use in the first world war. A new Google Doodle celebrates the birth of scientist Marie Curie on this day in 1867.
In fact, that’s what Kathryn Joy of the New England Journal of Medicine talked about back in 2009. If you’re interested in attending the Leading Search they are taking that idea one step further by actually getting attendees involved with setting...
Would you be comfortable giving medicine prescribed by this site to your kids? So the rumors are true. Pandapocalypse is coming to a location near you. But if your site is not english language, you may still have nothing to fear.
The May 13, 2010 edition of The Journal of General Internal Medicine reported that 88 percent of consumer reviews were positive. The most common specialties we see searched are primary care (family practice, internal medicine), OB/GYN, and...
Would you be comfortable giving medicine prescribed by this site to your kids? Google's Matt Cutts and Amit Singhal have revealed some more about what is officially known as the Google Panda update, Google's latest algorithm update.
A study last year from Harvard with Brigham and Women's Hospital deemed social networks the "Wild West" when it comes to health information. The study looked at diabetes communities on Facebook, with the main concern being promotional activity of...
SES Chicago 2009 from attendee Kathryn Joy, New England Journal of Medicine Listen to what Kathryn Joy of the New England Journal of Medicine said at SES Chicago 2009. There are three key reasons to go to SES Chicago 2010.
SES Chicago 2009 from attendee Kathryn Joy, New England Journal of Medicine I know that August is months away, but if you register for SES San Francisco 2010 today, then you could save up to $600. Image by SESConferenceSeries via Flickr
We'll use a site related to chiropractic medicine as an example. My recent article on using the 80-20 rule discussed how to use manual link building as a key component of your SEO efforts. Today's column will take that discussion a step further.
Many professions, like medicine and education, require continuing education as part of maintaining professional certification. It's not required to manage AdWords accounts, and doesn't mean you aren't "professional" if you aren't certified.
At SES Chicago 2009, Kathryn Joy of the New England Journal of Medicine said, "If you miss a year or two you find (like) I did that I had a lot to catch up on. SES Chicago 2009 from attendee Kathryn Joy, New England Journal of Medicine
