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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    She also predicts that automobiles will be the new developer platform over the next few years. The new ClickZ Live conference series kicked off in New York this morning with a keynote from Randi Zuckerberg, chief executive of Zuckerberg Media and...

  2. How One Company Used Promoted Tweets to Heat Up Sales During the Polar Vortex

    Every once in a while, Twitter shares interesting case studies of how unique brands have used creativity within its social platform to drive engagement and sales. We basically looked at a weather map of the storms to see which states were being hit...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. As noted above, empower some or all of your employees and make them a PR/social media army to drive...

  4. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    In a series of messages posted on Twitter, he said: "The shutdown of an entire social platform is unacceptable. However, Erdoğan promptly responded with comments about how he can't understand those who defend social media platforms, stating, "I...

  5. Free Getty Images: What is Getty Giving & Getting in Return?

    Where enabled, you may embed Getty Images Content on a website, blog or social media platform using the embedded viewer (the “Embedded Viewer”). There's been a lot of buzz about Getty's recent shift in policy regarding free use of their images for...

  6. Social Media Monetization in a 'Mobile First' World

    Most social networking companies eventually monetize through advertising, and more specifically through "native advertising" – or non-standard ad units that are specific to the platform and are organically integrated into the content experience.

  7. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Will Lisa's cross-platform campaign be thwarted? When Lisa stepped in for Don a few weeks ago, she suspended all marketing activity, but the company's bashing continued across social media. Lisa Hughes, a New York-based content marketer for UK...

  8. Yandex & Google: A Big Change for Russia's Display Ad Market

    This platform aids in purchasing audiences at scale across digital media for advertisers. Data management platform: These have a direct relationship with data suppliers, which allows advertisers to target according to their needs and segment user's...