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  1. Social Customer Service Secrets to Avoid Negative Search Results

    This will make customer feel heard and diffuse a situation from the potentially viral social airwaves; ultimately avoiding bad reviews on outlets such as TripAdvisor, Yelp, or RipOff Report. Search results beware and be aware, customer service is...

  2. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    Once you've reviewed different media outlets and Facebook to build your media list, look up these journalists on LinkedIn. PR agencies closely guard and nurture their media contacts list, building these relationships over time to help their clients.

  3. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    An integral part of the integrated digital marketing mix is getting the attention of media outlets and getting content picked up. It's our fourth year for the program and we got picked up by all the major media outlets in the marketing industry...