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Media Metrix Video Viewing

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  1. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012. Today, we’re helping brands further understand the impact of their campaigns by bringing three new measurement features to AdWords for video...

  2. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. Google sites, driven primarily by video viewing at YouTube, ranked as the top online video content property that month with 153 million unique viewers...

  3. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore’s Video Metrix for August 2012, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per month, which means this deal brings together the two largest video...

  4. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    Today comScore released the latest data from its Video Metrix service, which shows that 188 million U.S. Video Metrix data that make it problematic to compare year-over-year trends: Video Metrix data prompted comScore to advise “caution” when...

  5. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...

  6. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to the latest data from comScore Video Metrix, 182 million U.S. So, the number of video viewers has increased 5.8 percent in the past 12 months, but the time spent viewing videos has increased 58.9 percent.

  7. Online Video Trends in 2011: From YouTube Mobile to Major Redesign

    On Nov.comScore Video Metrix reported that 184 million U.S. The data from the comScore Video Metrix service for August 2011 provided a never-before-seen comparison of viewership across hundreds of the 20,000 YouTube partners and their channels.

  8. How to Visualize the Ridiculously Big Numbers Representing Global Online Video Usage

    According to comScore Media Metrix, nearly 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011. All of this data comes from comScore’s inaugural report on global online video viewing habits.