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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    Every market has its public relations superstars – companies both large and small who have learned how to work the media to get coverage for their products. Because they've been actively seeking media exposure, and been successful, analyzing the...

  2. 5 Takeaways From the World Cup for Global Search Marketers

    Just try and fine-tune your approach and you'll be successful no matter what market you're trying to reach. Take advantage of the opportunity to be involved and active on social media, whether it's Twitter, Facebook, Google+, or whatever you prefer.

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Resources: One of the best things you can do to market your financial institute is to develop resources on finance that your consumers would seek out. You may even want to adopt a social media monitoring tool so that you know everything people are...

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Key technology partnerships such as that with SEO market leaders BrightEdge, with and the latter's Advanced Content Optimizer providing deep integration and SEO capabilities into the Adobe Experience Manager signify an important shift in our...

  5. Search is the Starting Point for 60% of Travelers, While Social Informs [Study]

    Market for the travel industry? The report also shows that 51 percent of travelers globally use social media to inform their travel decisions. Kenshoo recently released an industry spotlight report for the travel sector that shows search leading as...

  6. Why You Need to Own Your Data & Digital Assets

    Ownership promotes control and the ability to nimbly respond to emerging trends and market forces. Understanding how customers are finding and consuming digital assets (website, social media, ads, email, video, etc.is vital to planning where to...