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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. What is the hot news or the biggest trend? What he's referring to is awkward guest blogging...

  2. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    Up to three in-depth articles are displayed at the end of the regular search results, along with the link inviting users to click for more in-depth articles. In-Depth Articles Feature Mainstream Media and Smaller Reputable Blogs

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Social media has been a major player in the digital marketing landscape for the last few years. Are we taking our social media seriously? We can continue to expect micro adjustments to Panda and Penguin that continue to target both link quality and...

  4. Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

    You can check out the full interview here, where Fishkin shares his thoughts on additional topics like Google+, social media, and staying up-to-speed with industry news. That's according to Rand Fishkin, the CEO of Moz, who also co-authored "The...

  5. 21 Ways to Scale Content Promotion for Maximum Exposure

    If you write about a topic that’s currently in the news cycle or has been covered recently in your industry, it’s much more likely to get additional sharing. What’s more, that link passes equity, which boosts your asset’s ranking power and helps...

  6. How to Start a Realistic International SEO Campaign

    For long-term link building strategies, you should factor the blogging and social media habits and preferences of the country or countries you are targeting on an individual basis. The good news for SEO professionals is that the tactics you employ...