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  1. Guest Blogging vs. Guest Posting – Imagine A World Without Links

    It's sad to read articles; many by bloggers and people who run sites based on contributions from guest bloggers, as to the decline in the importance in guest blogging. I decided to place no links in this post but you can share it on Google+ and...

  2. Google Penguin 2013: How to Evolve Link Building into Real SEO

    This is good for news aggregators and other sites that reuse content appropriately and have been hit hard by the Panda filter. Email marketing, social media, community engagement in forums, and guest blog posting are efficient mechanisms for...

  3. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    It was never intended to be a social media platform. The sparse tidbits we share on various social media platforms and in our user profiles is often enough to fill an impressive dossier, even when we're extremely cautious and protective of our...

  4. 22 Facebook PR Secrets Every Community Manager Should Know

    Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...

  5. Rise of the New School SEO Professional

    Every SEO engagement should include a metrics-driven analysis of social performance and guidelines for social media promotion budgeting. Site audits should address the underlying content structures (meta data, value lists, controlled vocabularies...

  6. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is down 63 percent on average, with some verticals (e.g. Australian small businesses inch towards social media...