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Media Coverage Hyper Local

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  1. How to Choose the Right Mobile Ad Network for Your Brand and Target Locally

    It’s important to target your ads hyper-locally based on ZIP code level or radius around a location target and not just at the metro or city level. You’ll need to shop carefully, as there are many variations to consider (e.g.geographic coverage...

  2. The Blogosphere Sounds Off on Hyper-Local

    Even though I am a strong believer in hyper-local content being key to the evolution of local media, I'm not sure I completely endorse this theory (full-disclosure: I'm a newspaper junkie). In the wake of discouraging news from hyper-local...