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  1. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012. This ability to run the option play has enabled Google sites, driven primarily by YouTube.com, to become the leading video ad property.

  2. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. Powered by YouTube, VEVO became the most visited US web network in the Entertainment-Music category in its first month of existence with 35.4 million...

  3. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore’s Video Metrix for August 2012, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per month, which means this deal brings together the two largest video...

  4. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...

  5. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to the latest data from comScore Video Metrix, 182 million U.S. VEVO’s number one ranking was even more impressive since the service's December 8 launch meant VEVO was not live for the full month of December, which comScore based its...

  6. Online Video Trends in 2011: From YouTube Mobile to Major Redesign

    On Nov.comScore Video Metrix reported that 184 million U.S. The data from the comScore Video Metrix service for August 2011 provided a never-before-seen comparison of viewership across hundreds of the 20,000 YouTube partners and their channels.

  7. How to Visualize the Ridiculously Big Numbers Representing Global Online Video Usage

    According to comScore Media Metrix, nearly 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011. And comScore said, “YouTube.com was the key driver of video viewing on Google Sites, accounting for...