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  1. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    Entrepreneur and founder of TechCrunch Michael Arrington, writing on Uncrunched, revealed that he received an email from the social media marketing company Social Chorus offering to compensate for posts promoting the brand-new Internet Explorer...

  2. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    It is programmed by Search Engine Watch and its parent company, Incisive Media, in association with SEMPO. Lisa Raehsler: Why did Incisive Media decide to relaunch the SES events? On the paid side you shouldn't miss PPC experts Kevin Lee and the...

  3. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    It is brought to you and programmed by Search Engine Watch and our parent company Incisive Media, in association with SEMPO. On July 9, Search Engine Strategies will relaunch in Atlanta. The one-day conference will cover all the critical aspects of...

  4. Conquering Content Marketing, Step 5: Measurement

    Once the story broke about how American Denim hacked into my email to copy our campaign strategy, there was a strong media backlash again the company. The new campaign, aimed at resurrecting British Outfitters' tainted image, was centered around an...

  5. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Grehan has been with Incisive Media (ClickZ, Search Engine Watch, and ClickZ Live’s parent company) since July 2009. Perhaps best known as the sister of Facebook founder Mark, Zuckerberg spoke about her experiences in the world of technology, her...