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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    Being active on social media and generating a high level of social proof Low-quality guest posting is something to which Google has turned its attention (and hammer) since the start of the year. One technique of driving traffic to one's site...

  2. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Use multiple media types Tip #2: Pay Attention to Keywords in Titles and Descriptions The study, which is focused solely on Google results, found high-quality, relevant content ranks better on average and also that the well-optimized technical...

  3. Last-Minute SEO - Here Come the Holidays!

    There are some other methods that some might call organic, such as interviews, article writing (for legitimate zines), events, and most forms of social media. Social Media Ads The effectiveness of social media ads is wide and varied - excellent for...

  4. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Encourage authors to promote themselves via social media and build their personal engagement levels. Any extra boost you can have from the author is also likely to increase the organic performance of that article as a knock-on effect from the links...

  5. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    You may even want to adopt a social media monitoring tool so that you know everything people are saying digitally about your brand. The purpose of having an active social media presence is to engage with your customers.

  6. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    When your social media campaign attracts the attention of Google's chief spam fighter Matt Cutts, it usually isn't a good sign. Entrepreneur and founder of TechCrunch Michael Arrington, writing on Uncrunched, revealed that he received an email from...