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Media Agency Publicis

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  1. Yahoo's Latest Partnership: Online and Mobile Advertising Integration with Publicis

    Publicis' mobile marketing agency, PhoneValley, will be the first global agency to integrate Yahoo's Blueprint, a mobile developer platform language. Another part of the agreement is Publicis' integration of Yahoo's Right Media Exchange with their...

  2. Search Headlines & Links: April 9, 2008

    Google Will Not Kill the Agency Star, Says Publicis CEOWhile the business model for advertising agencies needs change, Publicis CEO Maurice Levy says that agencies will adapt and not become obsolete. How to Target the Right Social Media Sites...

  3. Google Will Not Kill the Agency Star, Says Publicis CEO

    Publicis may be well on its way to doing just that, having acquired digital agency Digitas Inc for $1.3 billion last year. While the business model for advertising agencies needs change, Publicis CEO Maurice Levy says that agencies will adapt and...

  4. Google Turns to Publicis to Increase its Madison Avenue Savvy

    Google CEO Eric Schmidt was in Paris this week to visit Maurice Levy, chairman and CEO of ad agency holding company Publicis. The two shared few details, but said that Google and Publicis were more than a year into a relationship where Google's...