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Media Agencies Ad Reps

  1. Ad Industry To Facelift Reputation With Institute For Advertising Ethics

    Apparently, Snyder wants a reality TV show featuring young ad reps - a "Mad Men" for the modern age. The AAF is evidently a Who's Who of the Ad industry, with heavyweights sitting on its board, including PepsiCo, FedEx, AOL, JC Penney.but also...

  2. Search Engine Ad Reps: Friend or Foe?

    Why can't ad reps and agencies just get along? Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or even downright adversarial.