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Media Ads Video Ad Viewing

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  1. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    Unruly currently tracks 506,976 "shares" of online video ads every 24 hours. During a tour of the new lab last week, Cat Jones, Unruly's Director of Product Innovation, said, "Video is the world's fastest-growing ad format in terms of ad spend, so...

  2. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    This ability to run the option play has enabled Google sites, driven primarily by YouTube.com, to become the leading video ad property. According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012.

  3. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Internet users watched 38.7 billion online content videos in December 2012, while video ad views totaled 11.3 billion. Americans viewed 11.3 billion video ads in December 2012, with Google sites ranking first with nearly 2 billion ads.

  4. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    Its 2012 teaser video attracted 3x more shares than its game day ad.percent of shares from Super Bowl 2012 occurred after March 1 2012. It joins the 2012 Super Bowl Ads Chart and the Super Bowl Ads of All Time on the Viral Video Chart powered by...

  5. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    For example, Americans viewed 9.5 billion video ads in August, with each of the top 4 video ad properties delivering more than 1-billion video ads. Video ads accounted for 20.1 percent of all videos viewed and 1.4 percent of all minutes spent...

  6. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Americans viewed 9.6 billion video ads in July 2012, with each of the top four video ad properties delivering more than 1 billion video ads. Google sites ranked first with 1.5 billion ads, followed by Hulu with 1.2 billion, Adap.tv with 1.1 billion...