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  1. How to Optimize Your Content Strategy With Social Listening

    Instagram and other photo/video based social networks contain a significant amount of conversations related to yoga. Social media has grown drastically in the past decade. If you aren't familiar with social listening, sometimes called social media...

  2. Why You Need to Own Your Data & Digital Assets

    Understanding how customers are finding and consuming digital assets (website, social media, ads, email, video, etc.is vital to planning where to allocate resources. Rarely does one person or vendor manage digital assets like the website, social...

  3. SEO Basics: 8 Essentials When Optimizing Your Site

    Create rich media content like video, as it's easier to get a video to rank on the first page than it is to get a plain text page to rank. Your links, paid search, and social media acts as the icing, but your content, information architecture...