which defined "meatball sundae" as "the unfortunate result of mixing two good ideas. And I answered my rhetorical question by accusing the "social media press release" alias "social media news release" alias "social media release" of being a...
Mark also includes links to a number of articles on the topic, including: Is the Social Media Press Release a Meatball Sundae? First of all, a tip of the cap to Drew Kerr over at Four Corners Communications for emailing me about a new post by Mark...
Avoid Meatball Sundaes: Industry prognosticator Kurt Hanson introduced the Meatball Sundae problem that we all know about at SEW. At last week's Radio Convergence meeting, the movers and shakers from radio's digital arena were on hand to discuss...
A great book that influenced my columns, and one you should read if you're looking for further discussion of changing customer relationships, is Seth Godin's "Meatball Sundae. This week's column will focus on how to turn these new types of customer...
Is Marketwire's Social Media 2.0 press release another meatball sundae? Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines...
Okay, okay, so I've already weighed in on the question, “Is the Social Media Press Release a Meatball Sundae? Last November, I provided four pieces of empirical evidence that demonstrated that social media press releases are the unfortunate result...
A "Meatball Sundae" Meet Up, ClickZ Experts Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
A "Meatball Sundae" Meet Up, ClickZ Experts We're just a few weeks into 2008 now, which means there's still time to make a New Year's resolution. I asked around to some search marketing and social media marketing friends, and got quite a range of...
EST, Search Engine Watch will present a Web cast featuring Godin on the question on every marketer's mind: "How Do You Avoid the Meatball Sundae? So how did some search gurus do? Well, one man's opinion does not a study make.
The allegory of the meatball sundae is completely relevant to the world of link building. I had the good fortune of attending Search Engine Strategies Chicago where keynote speaker Seth Godin discussed his most recent book, "Meatball Sundae.
And we're delighted to announced that on Wednesday, January 23, 2008 at 2:00 PM EST we'll be presenting a Webcast featuring Seth on the topic How Do You Avoid the Meatball Sundae? in conjunction with the release of his latest book, Meatball Sundae...
Every single slide was a live example of some point related to the Meatball Sundae. It's Day 3 at Search Engine Strategies Chicago and I can't keep up with all the stories coming out of the conference and expo.
Every single slide was a live example of some point related to the Meatball Sundae. His talk was an overview of his latest book, Meatball Sundae. Meatball Sundae covers these things in much more detail than I have here, or that we collectively did...
The big stories today were Seth Godin's Meatball Sundae presentation and Local Search; read on for our listing of the full Search Engine Strategies coverage. Tuesday's coverage at SES Chicago was even greater than yesterday's.
So what's this Meatball Sundae all about? SES Chicago Keynote – Seth Godin & 14 Trends to Avoid a Meatball Sundae Day two at SES Chicago opened with a keynote speech from Seth Godin talking about Meatball Sundaes.
Defense of the social media press releaseYesterday afternoon, the prosecution asked, "Is the Social Media Press Release a Meatball Sundae? Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to...
Yesterday, during the prosecution's opening remarks, I asked, “Is the Social Media Press Release a Meatball Sundae? A short time later, the defense said, “Ladies and Gentlemen of the Jury, The Social Media Release is not a Meatball Sundae.
Yesterday afternoon, the prosecution asked, "Is the Social Media Press Release a Meatball Sundae? A short time later, the defense made its case on the PR 2.0 blog in a post entitled, "Ladies and Gentlemen of the Jury, The Social Media Release is...
Ladies and gentlemen of the jury, the prosecution will prove beyond a reasonable doubt that the "social media press release" alias "social media news release" alias "social media release" is unfortunately a meatball sundae.
Social Media + Press Release = Meatball Sundae? A meatball sundae is the unfortunate result of mixing two good ideas. In this case, the meatballs are the press releases and the sundae toppings are the Technorati tags, Digg buttons, del.icio.us...
