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  1. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    When your social media campaign attracts the attention of Google's chief spam fighter Matt Cutts, it usually isn't a good sign. Cutts tweeted Gregg Hanano, the program strategist from Social Chorus whose name and email was on the landing page sent...

  2. Invisible Matt Cutts Explains Why It's Important to Have a Website

    Google's Matt Cutts clearly had a lot of fun with his last Google webmaster help video involving a green screen. In that video, he discussed why content in the body of a webpage was so important. Cutts' disembodied head returns again a new video...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Once I heard the official announcement from Google's Matt Cutts, I began to dig into sites that had been impacted by Panda 4.0. Matt Cutts (@mattcutts) June 4, 2014 Now that the dust has settled, it's clear that Panda 4.0 was a powerful update that...

  4. SEO vs. SEM Timelines: A Medical Analogy

    Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the progress of their SEO campaigns. Most business owners don't understand how SEO works and, quite frankly, could care less.

  5. Marin Software Stakes Claim as First Google API Partner to Support RLSA

    Support of Google AdWords RLSA adds another arrow to our customers’ quiver of audience targeting options," says Matt Ackley, chief marketing officer at Marin Software. Marin Software is staking its claim as the first Google API partner to support...

  6. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    See Matt Cutts' video below. These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy. However, many of these terms are often used incorrectly.