SEO News

Match

RSS
  1. Bing Ads Launches Close Variants for Broad Match Modifiers

    Bing Ads says it is launching close variants for broad match modifiers in the U.S.market to help advertisers maximize the impressions relevant to their modifiers. In testing, we have seen some promising results, with click-through rates increasing...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Talk about hunting down potential problems Panda-wise.You can match queries with landing pages and then directly visit those landing pages from the reporting in GWT. When companies are hit by Panda and see a huge drop in Google organic traffic...

  3. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    Remember, "look-back" periods should match the consumer’s decision-making time, he said. In this session at BrightEdge’s Share 14 event, brands like Groupon, Red Door Interactive, and Global Strategies discussed how they’ve shifted their approach...