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Master Data Center

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  1. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Forget A/B Testing – Go Multivariate: Multivariate is the big brother of A/B testing and it’s an essential process to master for any serious site. In many respects conversion rate optimization requires as much specialist skill as technical search...

  2. Google Gets Bigger, Fresher, Offers Better News

    For example, changes to a master data center will propagate to the others, but there can be a short delay until this happens. Google also tries to ensure that you stay with a particular different data center during a search session, so that if you...