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  1. 5 Social Media Advertising Trends to Watch for in 2014

    The vast majority of them burn out before they secure mass-appeal and adoption. With mass-appeal and adoption comes the added responsibility of creating revenue. The point is that 2013 has seen more changes and big leaps forward in social media...

  2. Google Wins Book Lawsuit: Judge Rules Digitization Service 'Fair Use'

    The Authors Guild said it would appeal the decision: "We disagree with and are disappointed by the court's decision today," the Guild's director Paul Aitken said. In our view, such mass digitization and exploitation far exceeds the bounds of fair...

  3. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    PRWeb has turned the traditional press release designed purely for mass communications and press appeal into a more powerful form of search, social and content marketing designed for reaching targeted communities online,” says Vocus Senior Vice...

  4. Second Life Tinfoil Hat Theory, Part 4: Who Do You Want to be Today?

    But they cannot pass up on this potential grab for a mass audience. Further, it's an attempt to appeal to a larger, more mainstream crowd who wants to use their real names everywhere they go. Though it has always been possible to pay for goods in...

  5. Developing Successful Viral Marketing Ideas

    Remember, it's not the mass appeal and size of a viral campaign that matters -- it's the final results. A successful viral marketing campaign can increase exposure for your company and product while increasing the number of links to your site.

  6. High-Value Link Building is Hard Work

    Backlinking your competitors and building a mailing list for all the sites that link to them, and then sending out mass mailings is the big no-no here. Even if you're clever, there's no way to produce a mass e-mail which shows that you looked...

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