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  1. Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor

    Google has announced two new tools for Google merchants on the Google Commerce blog. The new tools, Bulk Uploads and AdWords Editor, are designed to campaign management and bidding optimization to improve campaign performance for Google Shopping...

  2. Doodle 4 Google 2014 Contest has Begun

    Mary Pope Osborne, former president of the Authors Guild and award-winning author "If I could invent one thing to make the world a better place. This is the thought occupying many young minds right now.

  3. 4 Google Changes and How Online Merchants Can Adapt

    Google updates its search algorithm more than 500 times a year. For cumulative Google algorithm changes, Moz has a handy Google algorithm change history page, which highlights changes since 2000. If you're looking to catch up on Google's most...

  4. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    I asked the organizers of several of these groups four questions about hot industry topics and here are the answers that Antonio Casanova (AC), Bob Tripathi (BT), and Mary DuQuaine (MD) shared with the SES community:

  5. Google Adds Local Availability, Local Storefront for Product Listing Ads

    For online retailers the important thing is to understand what Google is doing, and where they will be headed," said Mary Weinstein, director of content at CPC Strategy. Google has announced two new local features for product listing ads (PLAs) to...

  6. Why Google Will Reject, Block, or Flag Your Data Feed

    Although Google seems to expect online merchants who get penalized or kicked off Google Shopping to understand why, this isn't always clear to ecommerce business owners. Moreover, Google doesn't always do the best job of communicating why your data...