SEO News


  1. Doodle 4 Google 2014 Contest has Begun

    Mary Pope Osborne, former president of the Authors Guild and award-winning author "If I could invent one thing to make the world a better place. This is the thought occupying many young minds right now.

  2. 4 Google Changes and How Online Merchants Can Adapt

    Google updates its search algorithm more than 500 times a year. For cumulative Google algorithm changes, Moz has a handy Google algorithm change history page, which highlights changes since 2000. If you're looking to catch up on Google's most...

  3. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    I asked the organizers of several of these groups four questions about hot industry topics and here are the answers that Antonio Casanova (AC), Bob Tripathi (BT), and Mary DuQuaine (MD) shared with the SES community:

  4. Google Adds Local Availability, Local Storefront for Product Listing Ads

    For online retailers the important thing is to understand what Google is doing, and where they will be headed," said Mary Weinstein, director of content at CPC Strategy. Google has announced two new local features for product listing ads (PLAs) to...

  5. Why Google Will Reject, Block, or Flag Your Data Feed

    Although Google seems to expect online merchants who get penalized or kicked off Google Shopping to understand why, this isn't always clear to ecommerce business owners. Moreover, Google doesn't always do the best job of communicating why your data...

  6. Google Display Network Remarketing: Convert The Prodigal Shopper

    Ninety-five percent of online browsing is spent on content, with the remaining 5 percent relegated to search, according to Google. Meanwhile, 98 percent of a website's visitors leave without converting, according to ValueClick.

  7. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    According to Oklahoma Governor Mary Fallin, travel and tourism dollars generate over a billion dollars in annual revenue for Oklahoma's state and local governments and help to support almost 80,000 jobs.

  8. There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rainbow

    Mobile ad spending needs some context to understand its potential, and Mary Meeker's annual Internet bible offers exactly that. All you have to do is stand in the middle of Times Square and observe the people around you: at least 50 percent of the...