Yahoo and Microsoft may have just extended their revenue-per-search guarantee, but Yahoo has apparently been trying to escape its 10-year search deal with Microsoft in order to join forces with Google, according to reports.
Google has acquired news summarization start-up Wavii for more than $30 million. The deal was first reported by TechCrunch earlier this week and finally confirmed by Wavli in a post yesterday on their website:
Yahoo has updated its email app for iPad and Android tablets to allow users to make use of gesture controls on devices. The updates will also allow Yahoo Mail users to more easily manage their increasing number of daily emails.
Basically, you want to, as Perry Marshall puts it, "take them off the search market. While some searches lead to online purchases within minutes (usually for inexpensive commodities that people are familiar with), many searches do not.
According to Marshall Rosenberg, creator of the Center for Nonviolent Communication (CNVC), our true needs are always positive and universal. When you think about it, search is really one of the most fundamental human activities.
Marshall McLuhan stated that the medium through which we choose to communicate holds as much value than the message itself. If you’re in the business of link acquisition and looking for a new mantra, or a way to be great at your job, there it is.
Perry Marshall has written extensively about the “Winner Take All” principle in AdWords: the competitor who has a slightly better sales process, and so earns slightly more profit per click, can end up dominating the market entirely.
Microsoft is to rebrand its advertising arm as part of a deeper partnership with Yahoo. The name for the partners' collective advertising offering will be the Yahoo Bing Network, according to a Microsoft blog post.
Google has declared that it has yet to reach the intense period of growth with its social networking product Google+ that has been experienced by competitors such as Facebook and Twitter. Google+ Waiting to Make Jump Into Hypergrowth
Mozilla has accused Microsoft of failing in its commitment to give Windows users a choice in browsers, a charge that previously saw Microsoft become the subject of a U.S.antitrust case. The accusations relate to Microsoft's upcoming Windows 8...
It was only a matter of time before proverbial Saturn, The Google, would devour its own children, the spammy websites seeking to fully leverage search engines to get free business. That time arrived last week with the Penguin update, which aimed to...
When Google Analytics announced their new social reports at SES New York last month there was a lot of online buzz declaring Google was “squaring the circle” of social media ROI by putting in place a more robust collection and filtering mechanism...
Google has finally shut its Wave tool and told web users they can no longer access their group discussions and collaborative projects from the service, unless they are Chrome browser users. Internet Explorer and Firefox users trying to access the...
Rosalie Marshall wrote Google’s Sergey Brin warns against growing threats to internet freedom Google co-founder Sergey Brin has warned against the growing number of restrictions on the Internet arising from governments' attempts to control...
"Global Search Engine Marketing" is a unique technical resource (though the approach is similar to travel guides, which is an apt comparison). In reading this book I was reminded of a chapter on international monitoring in my own book on social...
In our latest installment of the browser wars, Microsoft's Internet Explorer (IE) has started to regain its share of the browser market at the expense of rival browsers, particularly Mozilla's Firefox and Google Chrome.
Ahead of an upcoming trial in April over claims that Google's Android operating system has infringed on Java patents, Google has offered to pay Oracle $3 million plus a portion of its Android platform revenue in an attempt to reach a settlement...
My friend and mentor Perry Marshall remarked once that almost all marketing problems are symptoms of not knowing something. PPC advertisers face two common problems when they try to tackle split testing: no ideas, or too many ideas.
Yahoo's woes continue after it confirmed it will lose the head of its labs unit, Prabhakar Raghavan, to Google. Raghaven's research interests focused on search technologies, with particular interests in text, web mining, and algorithm design.
The past two years of Twitter data has been archived and is now available for firms wanting to analyse tweets to identify trends in market sentiment or plan marketing campaigns. The archive, called Historics, includes filtering and search...
