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Markup Language

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  1. Structured Data First Steps: Adding Schema Location Markup to Your Website

    Markup and microformats are becoming extremely important to local rankings. We'll go through how to markup the data to ensure accuracy as well as consistency and validity of the code. We'll start with the basics: adding schema markup to the address...

  2. Google Crisis Response: From Search Engine to Information Provider

    When a crisis does hit, Google's Crisis Response team use open data features with Google Earths KML markup to show evacuation zones and route maps, but the key is to work with authoritative local media outlets to disseminate the information.

  3. Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web

    That data is then constructed using technologies such as HTML (HyperText Markup Language) for describing the page, CSS (Cascading Style Sheets) for formatting and some visual effects, and the JavaScript programming language.

  4. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Lamar Smith, its chief sponsor, vowing to bring it back for markup in February, just days after the White House released a statement that they would not support it. For their part, Microsoft has been working with others in the tech industry and in...

  5. News Search Optimization and Real Time SEO: No More Yesterday's News

    Kohan discussed the new microformat, a web-based approach to semantic markup that seeks to re-use existing XHTML and HTML tags to convey metadata and other attributes. Microformats and semantic markup with Topher Kohan, CNN, at SES NY 2010

  6. New Search Patent Applications: June 5, 2006 - Taking Care of Web Decay, Dead Links, and Parked Domains

    A database search apparatus and method for generating a search result list which responds to Extensible Markup Language (XML) requests from a client to a server of an on-line marketplace. Use of extensible markup language in a system and method for...