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  1. Google Stops Warning China Searchers About Dangerous Keywords

    For when the international winds shift direction, it may become sacrificed to politics and will be spurned by the marketplace. Since the removal of the help article could only be done willingly by Google, the only explanation we see is that Google...

  2. Search, Social Media & the Offline Purchase

    It's inevitable that we'll wake up in a cold sweat every so often, facing up to the reality that some consumer behaviors can't be measured intuitively, certain audiences just can't be segmented, and the occasional performance metric actually does...

  3. Greg Coleman Named President of AOL's Platform-A

    AOL's Platform-A Unveils Plans for Self-Service Ad Marketplace Exchange AOL has named Greg Coleman as President of Platform-A, their display advertising network. Coleman previously served as search and ad targeting startup, President and CEO of...

  4. AOL Presents the Platform-A Tour

    AOL's Platform-A Unveils Plans for Self-Service Ad Marketplace Exchange AOL's ad network, Platform-A, is going on tour. The 5-city event begins in New York City on November 17th at the American Museum of Natural History.

  5. SearchDay | Who Audits the Auditor?

    AOL's Platform-A Unveils Plans for Self-Service Ad Marketplace Exchange Posted by Nathania Johnson Sep 23, 2008 AOL's Platform-A is planning to launch a new self-service marketplace exchange for advertisers.

  6. Q Interactive Launches Display Ad Network with Predictive Behavioral Targeting

    Most behavioral targeting in the marketplace is really just contextual re-targeting -- delivering a female-oriented ad to consumers who have visited a women's lifestyle site, for instance," said Matt Wise, president and chief executive officer of...