This domain-blocking feature is yet another way for us to provide greater advertiser control,” said Reggie Davis, Vice President of Marketplace Quality, for Yahoo! I received another email with the updated press release about new changes to Panama...
And from Yahoo's Reggie Davis: We are focused on building the world's highest quality, most effective search and display advertising marketplace, and fighting click fraud is a significant part of that effort.
Yahoo's Reggie Davis, VP of marketplace quality, also said the principles seem reasonable: "We believe it's essential to listen to input from advertisers, and we think the principles outlined by the Click Quality Council today are an important...
The differences, as attested to by both Shuman Ghosemajumder, business product manager for trust and safety at Google, and Reggie Davis, VP of marketplace quality for Yahoo Search Marketing, was that each search engine's legal department has...
Judge Snyder's final approval of the settlement validates the strength of Yahoo's clickthrough protection systems and our commitment to delivering a quality experience to both our advertisers and our consumers," Reggie Davis, Yahoo's new VP of...
Yahoo Renews Click Fraud Prevention EffortsYahoo today put a renewed focus on fighting click fraud by appointing Yahoo vet Reggie Davis as the new VP of marketplace quality. Davis show the path whereby the ads of legitimate web site owners come to...
Yahoo Renews Click Fraud Prevention EffortsYahoo today put a renewed focus on fighting click fraud by appointing Yahoo vet Reggie Davis as the new VP of marketplace quality. Want a snapshot of the day's search marketing news?
Reggie Davis, who has served as an attorney for Yahoo for the past seven years, has been named the company's new VP of marketplace quality. Davis will be given resources to hire a dedicated staff to focus marketplace quality efforts across several...
Yahoo today put a renewed focus on fighting click fraud by appointing Yahoo vet Reggie Davis as the new VP of marketplace quality. Davis has been in Yahoo's legal department for 7 years, with duties that included managing Yahoo's click fraud...
