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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Step 2: Plan Your Content Investments and Practice Content Marketing will become active on Google+ and other key social graph and authority platforms like LinkedIn to champion your brand, create content, and get connected to other authoritative...

  2. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    Internet Marketing Ninjas COO Chris Boggs and Grant Simmons, director of SEO and social product at The Search Agency, shared their advice on better integrating data from Google Webmaster and Bing Webmaster Tools earlier this year at SES San...

  3. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Achieving cross-device measurement is needed to understand and respond to the exploding adoption of internet-connected devices and the multi-device user decision process. Every marketing organization will have three key areas of impact, Muret said:

  4. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    At Pubcon, which is taking place in New Orleans this week, presenters are providing a treasure trove of information about online marketing for local, small businesses. You Tube is the second largest site where searches are conducted and just...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Last week, in preparation for this column, I published a query looking for great examples of non-SEO tactics that had great SEO benefit. Visual Storytelling: The Key Weapon to Content Marketing Jason Cormier explains that the power of visual...

  6. The Growing Importance of International Mobile Search

    For now English remains on top of the pile, but foreign language marketing already represents a hugely important growth area in e-commerce and digital marketing. The first week of the games saw a tenfold increase in mobile search for related terms...

  7. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Just last week, the CEO of WPP, the world’s largest marketing group, told news outlets he had notified Facebook “the social network is great for branding, but not advertising. So here’s what a social media marketing consultant can recommend to...