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  1. How to Plan Effectively for Content Marketing in 2014

    Define Your Coverage Area Blog posts As you plan out your company's visibility, think about how you can build thought leadership by including your company leader in content, whether it's contributing guest blog posts, interviews, Google Hangouts...

  2. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    Twitter PR Tips to Increase Media Coverage Check out a Twitter pitch by Lisa Grimm, PR Media Director at space150, that resulted in media coverage. A plus for brands and marketers investing time and resources to visual images in blog posts and web...

  3. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    For more useful conference takeaways, see our SES Chicago blog coverage and check out SEW Weekly (also available on iTunes). See the full guide on the Bruce Clay Inc.blog. Marin Software have identified search marketing trends for the 2012 holiday...

  4. The Client’s Guide to Publishing Infographics

    If that’s the case, then you’ll need to time your launch date accordingly and so you can “piggyback” on potential interest and media coverage surrounding the event. There are a bunch of these sites and all they do is curate infographics so getting...

  5. 3 Social Marketing Communication Methods: When & How to Use Them

    Following up with one-to-many promotion and one-to-one sales and nurturing to ensure the greatest coverage for your message and ultimately the best bang for your marketing resources. You might also want to post a promo on YouTube and promote it in...