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  1. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    With all eyes in our community on the convergence of content, search, and social practices (with me initially writing about this in 2012), this strategy becomes even more compelling when you dig deep into at research such as the Content Marketing...

  2. SEO vs. SEM Timelines: A Medical Analogy

    The inconsistency throws everything off and makes it difficult to determine if the prescription (or strategy) was really working. Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients...