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  1. 26 Free Must-Have Tools for PPC Success

    I asked 20 PPC experts to share their must-have PPC tools. Several experts mentioned Editor, most with a comment like "Duh! Many of the experts named it a must-have. Several experts suggested tools that are fixtures in any office, and yet are...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Chicago Social Media Managers, a group of social media experts and community managers. MD: Create an easier AdWords experience as the AdWords enhanced campaigns are far too time consuming for most small-/medium-size businesses.

  3. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Discussion -- with the Interactive Advertising Bureau's leader Randall Rothenberg and industry experts in search, display, and social advertising -- will cover the basics of online advertising as well as emerging trends and interesting uses on Sept.

  4. SES Chicago to Offer "Small Business Track" that Will Help Small Businesses Integrate SEM into Business Strategy

    Change Into Big Profit are all taught by well known leaders and experts in the search industry. Turning Simple Change Into Big Profit pm-5:30pm), also led by Jennifer Evans Laycock, will review a number of simple changes to either organic search or...

  5. What's a Yahoo Advertiser to Do?

    If they decide to go with an agency, small business owners will have more time to run their businesses, search engine marketing agencies will grow and become more dominant players in the industry, and the overall quality and quantity of ads will...

  6. Why Retailers Should Be Day Trippers to SES Chicago

    Established leaders and experts in vertical search application and execution will discuss the state of the industry, positive and negative experiences, and best practices for answering needs of today's demanding searchers.