SEO News

Marketing Plan Performance

RSS
  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Find the most authoritative sites within a niche and create a plan to approach them. This builds your marketing list and your own audience for future promotions. Any extra boost you can have from the author is also likely to increase the organic...

  2. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    The editorial and marketing teams there know their audience inside and out and have a well-drilled plan to ensure they "service" their three key personas well with each issue. Pick up any one of those and read the "cover lines," the carefully...

  3. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    Plan for Language Translation and Localized Campaign Management And Marin said performance marketers "investing in native advertising channels should consider the levels of user engagement and interactivity the platform’s users have with its paid...

  4. Christening a New Marketing Holiday for B2B PPC: Golden Opportunity Month

    Plan ahead. Seasonality can really make or break your campaign performance. Ecommerce advertisers traditionally get to have all the fun. The holiday shopping season is the event of the year and about the only thing PPC folks can talk about in Q4.

  5. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    The challenge to leverage multiple digital media is best met with a basic understanding that efforts on each must roll up to a more cohesive strategy and plan. There remains a disconnect between what senior marketers know needs to be done and what...

  6. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Fifty-five percent of companies plan to either start using, or to increase their use of virtual online events, while 40 percent plan to start or increase their use of regional road show style events. Branded keyword data helps validate the...